I decided to analyse digipaks of the same genre of my song to see if there were any true conventions we could use to illustrate the genre to intended audiences.
Biffy Clyro
This digipak uses subtle colours so as not to distract from the artists name and artist title. It is very simplistic and includes a natural setting to keep it realistic for the audience so they can relate to the artists ideas. Super fans of the artist will appreciate the hidden codes of the digipak which resembles the artists ideas behind each individual song. Overall the main theme for this cover is flags/fabric which is quite a calming and chilled idea sticking with the true conventions of Indie music.
Kodaline
This album cover also uses a very naturalistic shot of the water with mountains surrounding it. This represents a very realistic approach t the album and the songs on it. Audiences may appreciate this as it tells them the theme/idea of the album is very tranquil. The font of the title is particularly important as it forms part of the bands logo therefore making it easily recognisable for audiences. Also, using the colour white relates back to the peaceful colour scheme used such as blues and purples. The title 'In a perfect world' is clearly illustrated on the front and back of the digipak once again making their title clearly symbolic for the audiences. A typical convention of Indie digipaks is the use of natural photography as this helps reflect the genre and does not distract from the music. Lastly, the CD itself also fits in with their subtle colour scheme which therefore allows everything to work well together to create a pleasing digipak for their audience.
No comments:
Post a Comment