Ways of distributing your Music Video
Music videos can be distributed in various ways to help expand your target audience. Different sites can appeal to different people and therefore it is a great platform for new and upcoming artists to make themselves more well known.
YouTube
Nowadays, YouTube is one of the most popular ways for music videos to make their mark on the industry. It is a huge networking source for finding new and old videos from various generations allowing this site to suit audiences of all ages. This platform also allows you to subscribe to different artists which means you can be notified when a new song is out which is a easy and accessible way to keep on top of your favourite artists songs. Moreover, YouTube is also free to use which expands audiences even more. However, a disadvantage is these videos cannot be legally downloaded onto devices such as laptops and phones and cannot be used without internet or mobile data making it less attainable than other websites.
The most popular music video on YouTube is 'Gangnam Style' which has reached 2,654,137,912 views.
Social Networking Sites
Sites such as Facebook and Twitter are a quick and easy way to self promote your music video. Also famous artists can become verified on twitter meaning an increase in followers expanding the target audience even further. Similarly, fans can simply share the link of the new songs/albums to others so they can become notified of the new song creating higher publicity. Artists who also are not well known and have a smaller fan base and these sites are great for them to publicize their music online.
TV Music Channels
Various channels such as MTV and 4 Music are a simple place to listen to the top chart music of the week and is one of the more traditional ways to hear new upcoming songs. A key disadvantage of this method is you cannot choose what songs to listen or download them to listen to at a later date as they are being played on the television. However, a wide range of audiences can access a TV and therefore it appeals to a huge audience as their are a variety of music channels involved.
Itunes
Itunes is an online media player connected to apple devices where you can buy music and other media forms such as TV shows and films. It keeps track of songs through creating a virtual library and updates it regularly to keep audiences involved and amused. However, a disadvantage of iTunes seems to be the access to more and more disk space with every update making apple users unhappy. On the other hand, recently iTunes has released Apple Music which is a way where apple and android devices can access and stream a huge selection of music but it is a subscription service making you have to pay a monthly fee to use it. It gives users entry into 30 million songs but does not include the entire iTunes catalogue therefore restricting what songs you can get.
YouTube
Nowadays, YouTube is one of the most popular ways for music videos to make their mark on the industry. It is a huge networking source for finding new and old videos from various generations allowing this site to suit audiences of all ages. This platform also allows you to subscribe to different artists which means you can be notified when a new song is out which is a easy and accessible way to keep on top of your favourite artists songs. Moreover, YouTube is also free to use which expands audiences even more. However, a disadvantage is these videos cannot be legally downloaded onto devices such as laptops and phones and cannot be used without internet or mobile data making it less attainable than other websites.
The most popular music video on YouTube is 'Gangnam Style' which has reached 2,654,137,912 views.
Social Networking Sites
Sites such as Facebook and Twitter are a quick and easy way to self promote your music video. Also famous artists can become verified on twitter meaning an increase in followers expanding the target audience even further. Similarly, fans can simply share the link of the new songs/albums to others so they can become notified of the new song creating higher publicity. Artists who also are not well known and have a smaller fan base and these sites are great for them to publicize their music online.
Rebecca Black – 200 Million Views
Rebecca black has become a household name to many Americans since her 2011 debut of “Friday.” Black’s mother paid Ark Music Factory to produce and release a video of her daughter, and it quickly went viral, reaching over 167 million views. While this song is neither creative nor melodic, this threw Black into the spotlight, and she continues recording today, hoping to catch a record deal. Without the use of YouTube, Facebook, and Twitter to share her song, she may not have been discovered. The power of going viral is clearly shown and proves that there is power in pressing the “Share” button on Facebook. TV Music Channels
Various channels such as MTV and 4 Music are a simple place to listen to the top chart music of the week and is one of the more traditional ways to hear new upcoming songs. A key disadvantage of this method is you cannot choose what songs to listen or download them to listen to at a later date as they are being played on the television. However, a wide range of audiences can access a TV and therefore it appeals to a huge audience as their are a variety of music channels involved.
Itunes
Itunes is an online media player connected to apple devices where you can buy music and other media forms such as TV shows and films. It keeps track of songs through creating a virtual library and updates it regularly to keep audiences involved and amused. However, a disadvantage of iTunes seems to be the access to more and more disk space with every update making apple users unhappy. On the other hand, recently iTunes has released Apple Music which is a way where apple and android devices can access and stream a huge selection of music but it is a subscription service making you have to pay a monthly fee to use it. It gives users entry into 30 million songs but does not include the entire iTunes catalogue therefore restricting what songs you can get.
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